News Detail
We will hold a 3-day intensive "Brand Strategy Seminar" on August 22 (Fri.), September 26 (Fri.), and October 24 (Fri.).
In this three-part series, participants will rediscover the true value of their own brand and learn the secrets to making it stand out in the marketplace.
The content of the course includes practical matters such as differentiation from competitors and market analysis using AI.
■Recommended for people like this!
Those who want to work on branding their company or products but do not know how to do it.
Managers and staff who feel stuck in developing a branding strategy.
Those who have attended the introductory seminar and wish to acquire more practical skills and ideas.
Those who want to utilize AI to produce high quality projects more efficiently.
Several of our employees are certified as trainers by the Institute of Certified Brand Managers, which certifies their branding knowledge and teaching skills.
Through a systematic framework and practical work, you can develop the best brand strategy for your company.
0 Date and time:
DAY 1] August 22(Fri.) 13:30~17:00
DAY 2] September 26(Fri.) 13:30-17:00
DAY 3] October 24(Fri.) 13:30-17:00
*Doors open at 13:00 *Parking will be provided separately.
0 Cost: 33,000 yen (including tax) *For 3 sessions/person
0 Venue:Marushin Innovation Center 3F, 1638-3 Yamakawa-cho, Kurume-shi, Fukuoka 839-0817
0 Capacity: 16 persons *Up to 2 persons per company
0 Possessions:There will be a workshop involving PC operation. Please bring your own laptop if you have one.
DAY 1] Deepen your understanding of the market and your company
theme:Analyze the external and internal environment to identify the brand's starting point.
Outcome obtained:Clarify your company's position in the market and hypothesize market opportunities to enter.
DAY 2] Define the target and brand core
themeThe brand's core identity is verbalized through the following steps: Embody the image of the ideal customer, and verbalize the brand's core identity.
Outcome obtained:The customer's face is visible and the direction of the brand's core philosophy and visual image is set.
DAY 3] Embody the brand strategy and track results
theme:Put the brand strategy into a concrete action plan and set goals and KPIs.
Outcome obtained:Complete an action plan for brand strategy that can be implemented tomorrow, and clear goals and KPIs to measure its effectiveness.
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