Company K, which has its headquarters in Chikugo City, Fukuoka Prefecture, requested to hire a full-time accounting clerk due to an increase in workload.
The company had been recruiting mainly through Hello Work and referral recruiting, but felt that their recruiting activities were limited due to the lack of success in hiring, and decided to post on Indeed to increase the number of applications and attract younger applicants.
type of industry
wholesale business
Business
Wholesale and distribution of food products
Since they had not spent much money on recruitment activities, they decided to start with a paid placement on Indeed at 50,000 yen for the first month to see how things would go.
Considering the type of job and area requested, the average cost of recruiting per person on Indeed was 80,000 yen, so the client seemed to be taking the long view.
However, using Indeed's new "Automatic Approach" feature, newly released in September 2025, led to eight applicants and one hire in just two weeks after the job was posted.
The paid Indeed listing cost 28,000 yen, less than half the average recruiting cost, and the client was very pleased with the results.
The major reasons for this result areAutomatic approach function."was very effective, it is conceivable that the
The "Automatic Approach" function allows you to automatically send an approach (e.g., via e-mail) to job seekers who meet your criteria to encourage them to apply for jobs based on the criteria you set.
This allows us to proactively “approach” those who want to apply, rather than “wait” for job seekers to apply.
In fact, Indeed has released data showing that the application rate has increased by 1.5 times.
However, in order to attract applications, it is important to make sure that the job postings are relevant to the hiring target.
At Marushin, we conduct a thorough one-hour interview to maximize the attractiveness of your job offer.
Based on trends in the job market, we also propose revisions to working conditions to the extent that it is reasonable, and create manuscripts that job seekers will want to apply for.
We have a wealth of experience and know-how in the food industry, mainly from food manufacturers, breweries, food retailers, and logistics companies.
If you have used Indeed in the past and found it to be ineffective, or if you are looking for a different approach to recruiting, please contact Marushin for more information.
Marushin's unique recruiting support will lead your company to recruiting success.
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