Sanpo-yoshi Communication

July 2026 Issue

In Northern Kyushu, where our company is located, the rainy season ended 11 days earlier than usual, and we’ve already entered a hot summer with record-high temperatures.
In this issue, we’ll bring you the latest news, including “black-and-white printing”—which has been in the spotlight due to a naphtha shortage—and the currently trending “TikTok Shop.”
Please be sure to read this all the way through.

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  Black-and-white printing—the hot topic in naphtha countermeasures!
  How to Boost Brand Power with Labels and Packaging

  Here’s a brief explanation of the key points to consider when switching from multicolor to monochrome, as well as how to use “spot colors” to expand your creative range.

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  Learning the Story of the Company’s Founding: A Slightly Unique “Theater-Based Training Program for New Employees”

  The other day, we held a “theater performance” by our new employees. As part of their orientation, the new employees cast themselves in roles and performed a play based on stories and anecdotes from Marushin’s early days.

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  A Must-Read for Food E-Commerce Managers!
  The Basics of TikTok Shop and How It Drives Sales

  It is a next-generation shopping mall where everything from watching videos to making purchases takes place entirely within the app.
  "Intuitive shopping experiences" are gaining attention in the online food retail industry as a way to create new customer touchpoints!

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  Border Measures to “Prevent Ourselves and Others from Acquiring” Products with Falsified Country-of-Origin Labels!

  "What is now required of food businesses is to act as a 'checkpoint' in the distribution chain—ensuring they do not 'acquire' counterfeit products and do not 'serve' them to customers."

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  Are you concerned about hygiene at your factory or store?

  With extreme heat and humidity—caused by abnormal weather patterns—now becoming the norm, food businesses are required to implement even more rigorous hygiene management than ever before. Please feel free to contact us anytime!

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  "I want to sell my products to consumers overseas!"
  With a cross-border e-commerce service, shipping and payment are a breeze!

  Why not take advantage of your company’s existing operational structure to start expanding into overseas markets?
  With the ”Overseas Sales Support Service” from the “makeshop” online store platform, all you have to do is ship your products to a domestic warehouse, and you can sell to 228 countries and regions around the world!

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  [Ready-Made Labels] Are You Ready for Mid-Summer Gifts & the Day of the Ox During the Dog Days of Summer?

  It's not too late to start now!
  You can purchase these convenient and popular gift-wrapping stickers, as well as the promotional stickers that are a must-have for the "Doyo no Ushi no Hi" holiday, online.
  View the “O-chugen” sticker
  View the “Day of the Ox During the Dog Days” sticker
  More ready-made seals in our e-catalog

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  [Seminar and Event Information]
  How to Create Effective Job Postings for Hiring Young Talent and Practical Indeed Techniques

  We are hosting a "Recruiting" seminar for business owners and HR professionals struggling with labor shortages. We’ll help you solve common challenges such as “I’m not getting any applications even though I’ve posted job listings on Indeed” and “I don’t know how to manage my listings effectively.”
  ■Date: Tuesday, August 4, 2026
  ■Time: 3:00 PM – 3:40 PM

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  [Exhibition Information
  The Largest Ever! “MARUSHIN FAIR 2026” Will Be Held in September!

  This exhibition is designed to be a “venue for presenting ideas that solve our customers’ problems and concerns.” In addition to our company’s booth, we have expanded the lineup this time to include booths from partner companies such as materials manufacturers and OEMs. We have prepared a wide variety of products and solutions that offer insights for reducing costs and enhancing value.
  ■Dates: Tuesday, September 15, 2026, and Wednesday, September 16, 2026

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  Sales Promotion Calendar] July, August, September

  This sales promotion calendar can be used for seasonal events, campaigns, product planning, etc. (Downloadable as PDF data)